Articles in Social Media
Based on the book Socialnomics by Erik Qualman this is one of the most watched social media video in the world.
This is the long version produced June 2011.
Social Media Revolution 2011: new version of the famous Erik Qualman’s video.
Interest article on how your social network can potentially protect your credit card. As the author says, it is much harder to fake a social network identity than it is to fake ownership of a number in a database somewhere.
The move of Facebook into the payment area and the more general concept of social currency are indeed a very hot topic.
On this subject we recommend reading a recent post published on Brian Solis’s blog …
Facebook has created an official subsidiary to handle payments.
As reported today on the blog All Facebook, a spokesperson for Facebook confirmed the move in an email, saying, “As is common in many company structures, we have established a subsidiary called Facebook Payments Inc. that helps handle payments to developers related to our Facebook Credits program.”
In case you missed this interesting event on Online Banking 2.0, you can find below the video recording of a webinar held by Brett King in collaboration with backbase.
As many readers of this blog who asked to take part to their beta test, we have recently received a note from BankSimple. Their approach is really quite different from the average bank, as described in the interesting post A Little Note From BankSimple by Jim Marous.
Most banks are still newbies when it comes to social media — but many financial executives have unrealistic expectations of the medium, a report finds. In addition to brand awareness, they expect sites such as Facebook — the industry favorite — to help generate money and customers. “These objectives are wishful thinking,” the report’s author said, advising a focus on brand awareness instead.
Does the “long tail ” principle apply to banks as well? We found a very inspiring article by Brett King on the Huffington Post, What The Beatles’ Success on iTunes Means for Banks, where the author discuss the implications of digital vs. physical distribution for banks.
Financial services are going social, about 70% of brokerage firms now give their clients some degree of social-media access, and 10% allow clients to post transaction details directly to Twitter. Still, many analysts see “social trading” as, at best, a distraction, and, at worst, a venue for fraudulent schemes.


