Mobile Payments Market Guide 2012
April 5, 2012 – 11:05 am | No Comment

The online newspaper The Paypers has recently published The Mobile Payments Market Guide 2012. This useful document provides an in-depth look at the global mobile financial services ecosystem, combining insight from key stakeholders and top-level industry thought leaders with a comprehensive overview of market players (MNOs, banks, technology providers, phone manufacturers or payment processors).

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Articles tagged with: Strategy

Financial Institutions Must Revise Social Media Strategy
December 31, 2010 – 9:51 am | No Comment
Financial Institutions Must Revise Social Media Strategy

Most banks are still newbies when it comes to social media — but many financial executives have unrealistic expectations of the medium, a report finds. In addition to brand awareness, they expect sites such as Facebook — the industry favorite — to help generate money and customers. “These objectives are wishful thinking,” the report’s author said, advising a focus on brand awareness instead.

Banks and the long tail
November 27, 2010 – 11:30 am | One Comment
Banks and the long tail

Does the “long tail ” principle apply to banks as well? We found a very inspiring article by Brett King on the Huffington Post, What The Beatles’ Success on iTunes Means for Banks, where the author discuss the implications of digital vs. physical distribution for banks.