Articles tagged with: twitter
Academic research paper by Johan Bollen, Huina Mao, Xiao-Jun Zeng, suggests Twitter can be used as an indication of collective “mood state”.
Here is video – courtesy of gaspedal – where TurboTax’s Social Media Marketing Manager, Christine Morrison, explains how they are applying the fundamentals of word of mouth marketing to social media.
Christine describes how social media is helping them build a persuasion engine, how they’re making user reviews more relevant, and how they’re using Twitter for customer support.
One of the most important trends in the online/mobile world is the so-called real-time web. For several reasons in the banking world information delivery has been limited to non-real time updates. However since we are all becoming accustomed to the streaming capabilities of twitter, Facebook, RSS, etc will soon want similar delivery of financial info.
TurboTax, the nation’s best-selling tax preparation software from Intuit Inc. (Nasdaq: INTU), created @TeamTurboTax in response to the growing use of Twitter by customers. Twitter users now top 75 million people worldwide.
US regulatory body Finra has issued guidance to securities firms and brokers on the use of social networking Web sites such as facebook, Twitter and LinkedIn to communicate with the public.
Blippy, a kind of Twitter meets Yodlee service, allows users to stream their purchase activity to the startup’s website. Users can choose to publish data from credit and debit cards, bank accounts, and/or directly from purchase activity at ecommerce partners sites . It’s the ecommerce transaction stream that provides the richest data describing the actual product purchased or rented rather than just a dollar total.
Caja Navarra has recently launched Cancha 24, a services aimed to facilitate and ehnance customer via Social Networks, such as twitter, Facebook, YouTube, flickr and friendfeed.
Caja Navarra has been one the first banks in the …
Blippy – a social media tool that allows you to automatically share your card transactions as you make them with your network including where the purchase was made, amount spent and in some cases details of the item bought – has been recently launched in the USA.
The successes of websites like Facebook are mere blips, but what comes after them will define how businesses are run in the future, according to finance experts.
![The high stakes world of mobile payments [Infographic]](http://www.banca20.it/eng/wp-content/themes/arthemia-premium/scripts/timthumb.php?src=/wp-content/uploads/2012/04/mobilepayments_bets.png&w=80&h=80&zc=1)
